We’re the natural clean freaks.

We’re made up of nature’s own enzymes, which means we sink deeper than other formulas and keep on cleaning for 72 hours. Because we love it. Because we’re clean freaks.

We believe there’s no need to be harsh, and no need for bleach. Plus, we’re all safe for snouts, paws, and little feet.

100 years of flooring expertise

Built to Australian Quality and Environmental Standards

An Australian owned and operated brand, Pureflor supports local industries by manufacturing its cleaning solutions locally. This means it takes less time for our products to reach your doorstep, and fewer kilometers on the road.

We’re the only flooring specialist to turn it's expertise into effective cleaning products, which is why we’re the only brand that can give you the tips and expertise to get the most out of Pureflor. For any answers to your questions, head to our FAQs page or get in touch with us.

Our World Leading Health rate

Create your own healthy, sustainable home, interiors and lifestyle with Pureflor.

The GreenTag HealthRATE™ marks ranges from Bronze (indicating a product has achieved a Good HealthRATE) through to Silver (Very Good), Gold (Excellent) and Platinum (World Leading).

Pureflor Hard Surface Cleaner is HealthRate PlatinumHEALTH certified.